Inside ORAI

Where creativity meets performance.

Founded in 2016, ORAI began with a belief: social media should do more than look good — it should drive real business growth.

Today, we help brands scale through a rare balance of strategic storytelling, high-end creative direction, data-driven performance marketing, conversion-focused content, and community-building that actually works.

We proudly serve a global clientele across Kenya, the UAE, the UK, Canada, and South America, helping diverse brands grow through creativity and performance.

From early-stage startups to established brands, we design digital ecosystems that attract, convert, and retain audiences.

At ORAI, we don’t chase trends — we engineer outcomes.

Our Mission

To help brands grow through strategy, storytelling, and smart marketing that blends creativity with performance. Every design, caption, funnel, and campaign is built with one question in mind: “Will this help the brand grow?”

Our Approach

We combine:

  • High-conversion sales funnels
  • Thumb-stopping creative design
  • Winning social media campaigns
  • Data-backed marketing decisions
  • Deep audience insight
  • Precision PPC execution
  • Copywriting that converts
  • Metrics-driven optimization

It's the balance between creativity and analytics that makes our work both beautiful and effective.

Meet the Team

The people behind ORAI — where creativity meets performance.

Irfan Dean

Irfan Dean

Head Of Strategy

Irfan drives ORAI’s strategic direction — blending insight, performance, and measurable growth.

  • • Growth strategy
  • • PPC & performance marketing
  • • Data & analytics
  • • Sales funnels
Yasser Khokhar

Yasser Khokhar

Chief Creative Officer

Yasser transforms ideas into striking visuals that attract attention — and keep it.

  • • Creative direction
  • • Branding & identity
  • • High-end graphic design
  • • Social media art direction
Mohamed Nadia

Mohamed Nadia

Community Manager

Christiana understands audiences on a deeply human level — creating meaningful interactions.

  • • Community engagement
  • • Brand voice & copywriting
  • • Story-driven content
  • • Social relationship management
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